We Offer Unique, Affordable Home Improvement Financing Programs for Your Customers
Increase your sales with flexible financing plans up to $75,000 for major home improvement projects. Our financing programs offer:

Loans up to $75,000 with flexible financing options
Affordable monthly payment options designed to get a “yes” at the kitchen table.

Frictionless application process
Easy online applications that only take a few minutes to complete.

24/7 instant, automated approvals
Digital application process with document upload capability that make submitting & approving applications quicker than ever.

Quick funding turnaround upon completion
We ensure your hard work isn’t wasted.

Fully open loans where the customer can pay off the balance at any time
Customers are more likely to say yes to $103/month than $10,000 upfront.

Dependable Dealer Support
Dealers are at the forefront of all we do. We’re here for you every step of the way.
Home Improvement Financing for Every Vertical
No matter what industry you work in, our financing solutions are designed to help you expand your customer base, close more deals, and increase your revenue.

- HVAC
- Solar
- Windows & Doors
- Flooring
- Decks & Patios
- Garages
- Siding
- Kitchens
- Roofing
- Hot Tubs & Pools
- Water Filtration
- Smart Home
ARE YOU AN EXISTING CUSTOMER OR HOMEOWNER?
Home Trust Retail Lending Portfolio has been sold to Simply Group Financial Corp. If you had a loan with Home Trust Company, the transition to Simply Group Financial will be seamless for you and no action is required on your part. Everything remains business as usual, and your loan agreement remains unchanged and uninterrupted.
If you’re a homeowner who’s interested in learning more about our financing programs, click the button below and one of our representatives would be happy to help.
Simply Group Financial Portal
In addition to providing you with a personalized service , Simply Group Financial gives you the option of going online to submit applications for an even faster experience!
Key Metrics
500,000
Customers Across Canada
$3B
In Home Improvement
450+
Employees Strong
Grow Your Business with Leaders
in the Consumer Financing Field
We’re constantly innovating new ways to help dealers grow their business with powerful financing solutions for Canadians.
Close the Deal Podcast
Get valuable tools and advice that you can start using right away to help drive record-breaking growth for your business. New episodes drop every other week!
Win up to $15,000 in the Great Canadian Dealer Showdown
The Showdown is back bigger and better than ever, with our biggest prize yet! Submit deals for a chance to win monthly cash prizes, plus the huge $25K grand prize.
Earn More Money by Joining the All-Star Alliance
Generate incremental sales, revenue, and record-breaking growth without any extra prospecting by becoming an All-Star Alliance member.
Industry-Specific Marketing Insights & Trends
Access valuable, vertical-specific information you can use to bring more customers to your business, starting today.
Check Out Past Dealer Showdown Winners
We’re putting money back in your pocket…. literally! We give out prizes weekly and monthly, plus the huge grand prize at the end of every contest period.

Raheem Bahadur
Grand Prize Winner (Lucky Draw)

Norraine Galloway
Monthly Winner

Chris Friesen
Monthly Winner (Lucky Draw)

Tim Murphy
Monthly Winner (Lucky Draw)

Jennifer Free
Monthly Winner

Don Payne
Monthly Winner

Jeff Whelan
Grand Prize Winner

Viktor Dyshlenko
Monthly Winner

Jennifer Free
Monthly Winner

Amy Craig
Standard Financing Winner

Adam Smith
Grand Prize Winner (Highest Number of Ballots)

Rob Martin
Monthly Winner (Lucky Draw)

Joshua Everett
Monthly Winner