Simply Group Financial has joined the Financeit group. View the announcement here

Flexible Financing For Every Home Improvement Project

We Offer Unique, Affordable Home Improvement Financing Programs for Your Customers

 Increase your sales with flexible financing plans up to $75,000 for major home improvement projects. Our financing programs offer:

Loans up to $75,000 with flexible financing options

Affordable monthly payment options designed to get a “yes” at the kitchen table.

Frictionless application process

Easy online applications that only take a few minutes to complete.

24/7 instant, automated approvals

Digital application process with document upload capability that make submitting & approving applications quicker than ever.

Quick funding turnaround upon completion

We ensure your hard work isn’t wasted.

Fully open loans where the customer can pay off the balance at any time

Customers are more likely to say yes to $103/month than $10,000 upfront.

Dependable Dealer Support

Dealers are at the forefront of all we do. We’re here for you every step of the way.

Home Improvement Financing for Every Vertical

No matter what industry you work in, our financing solutions are designed to help you expand your customer base, close more deals, and increase your revenue.

  • HVAC
  • Solar
  • Windows & Doors
  • Flooring
  • Decks & Patios
  • Garages
  • Siding
  • Kitchens
  • Roofing
  • Hot Tubs & Pools
  • Water Filtration
  • Smart Home


Home Trust Retail Lending Portfolio has been sold to Simply Group Financial Corp. If you had a loan with Home Trust Company, the transition to Simply Group Financial will be seamless for you and no action is required on your part. Everything remains business as usual, and your loan agreement remains unchanged and uninterrupted.

If you’re a homeowner who’s interested in learning more about our financing programs, click the button below and one of our representatives would be happy to help.

Simply Group Financial Portal

In addition to providing you with a personalized service , Simply Group Financial gives you the option of going online to submit applications for an even faster experience!

Key Metrics


Customers Across Canada


In Home Improvement


Employees Strong

Grow Your Business with Leaders
in the Consumer Financing Field

We’re constantly innovating new ways to help dealers grow their business with powerful financing solutions for Canadians.

Industry-Specific Marketing Insights & Trends

Access valuable, vertical-specific information you can use to bring more customers to your business, starting today.